April 1, 2012

Biz Quizzard 418

Presenting the current affairs quiz for the week March 26 - 31. Hope you enjoy it.

1. Which company has unveiled its new punch logo developed through a crowdsourcing exercise?

2. Which MNC has appointed Claus Heckerott as the managing director of its Indian operations with immediate effect?

3. Which company will soon launch three mid-range brands Royal Linen, Moretti and Zenesis?

4. The financial services arm of which company has agreed to buy Fidelity’s Indian funds, becoming the tenth-biggest equity fund house in a highly fragmented and competitive market?

5. Which celebrity will play a double role as the brand ambassador and an investor for travel portal yatra.com?

6. Two global advertising giants Omnicom Group and Interpublic Group have come together to form the first joint venture to handle creative duties for which brand across the world?

7. Which health supplement brand has roped in Salman Khan as its brand ambassador?

8. For which brand has Coca-Cola India for the first time used any regional star for a national campaign?

9. Which MNC is set to launch a new global brand platform and direction themed “Hello Tomorrow”?

10. Actor and producer Siddharth has been roped in as the first brand ambassador for which beverage brand?

11. Which Indian business personality is among the 12 “greatest entrepreneurs of our time” according to a Fortune magazine list that is topped by Apple's late chief Steve Jobs?

12. Which company will be the principal sponsor for IPL team Deccan Chargers?

13. Which health insurance company has roped in Sourav Ganguly as its brand ambassador?

14. Which company has launched a range of flavoured salts called Flavoritz across major cities, marking the entry of first indigenous brands of flavoured salts in India?

15. Which brand has launched a new campaign with the positioning ‘Dil jawaan toh Zindagi Alishaan’?

16. Which automobile group has announced the launch of TOMCAR, a military grade, high-performance all-terrain vehicle originally designed for military and border patrol use, in India?

17. Which apparel brand has launched its new brand identity, adopting a contemporary version of the Stag as its new brand mark?

18. Which beverage brand has launched its first online brand campaign, 'Brand New Day.'?

19. Which well known international celebrity is launching her debut scent ‘Truth or Dare’?

20. Which well known chain has completed 13 years of its operations in India and has launched a campaign to celebrate the anniversary?

Please mail your answers on or before next Sunday to rajeevkondapalli@gmail.com with Biz Quizzard 418 as the subject.

Happy learning!
rajeev kondapalli

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