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March 26, 2007

Biz Quizzard 157

Presenting the current affairs quiz for the week March 19-24. Hope you enjoy it.


1. Which well known personality was last week appointed brand ambassador by Haier Telecom?

2. Which business group last week announced its tie-up with UK's Virgin Group for The Mobile Store, its network of telecom retail stores?

3. According to a report last week, which MNC might launch its Ethos Water in the country when it opens its first Indian store this year?

4. Which insurance company is advertising its Children's Dream Plan across media (TVC currently on air) with the headline/theme 'Aaj khelne do'?

5. Which automobile brand is being advertised in the print medium with the baseline 'No parking'?

6. Which celebrity news magazine last week made its debut in India with the exclusive picture of Liz Hurley - Arun Nayar wedding on its cover?

7. Skoda India last week launched a new variant of its luxury brand Laura. What has it been sub-branded as?

8. Which company last week signed a 10-year outsourcing deal with International Business Machines, the world's largest computer services provider, worth $600-800 million (Rs 2640-3520 crore)?

9. Which business personality has been voted India's most powerful CEO by the Economic Times Corporate Dossier's Most Powerful CEO survey?

10. Which diamond jewellery manufacturer last week launched a sports range, Sporteratti, to coincide with the World Cup?

11. Which celebrity has been roped in by Spice Telecom as its new brand ambassador?

12. Karnataka Soaps and Detergents (KS&DL), the owner of Mysore Sandal soap brand, is reportedly planning to launch a super premium soap priced at Rs 200. What will it be branded/sub-branded as?

13. After launching the magazine 'Men's Health' in the country, the India Today Group is bring in another health magazine, this time targeted at women. What is it branded as?

14. Colour cosmetics player Modi Revlon plans to take on Garnier, the mass hair colour market leader, with the launch of which mass brand in India?

15. The union ministry of HRD last week appointed which renowned industrialist as the chairman of IIM-A society?

Please mail your answers before Friday to rajeevkondapalli@gmail.com with Biz Quizzard 157 as the subject.

Happy Learning!
Rajeev Kondapalli

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